The Freebie Culture: Expectations?

As a follow up to Adii’s blog post about The Freebie Culture, I wanted to share my thoughts and hear yours on what expectations the freebie culture have, and how much we should adhere to their expectations. As Adii explains in his blog post, we use freebies as a great marketing tool for WooThemes, by giving away free WordPress themes. Our latest free theme called Irresistible, has been well received by those who downloaded it, and we also made some initial changes to the theme based on the first feedback we got on our blog.

Giving away freebies is very good marketing for you site, but we at WooThemes also offer support for our products in the form of documentation, tutorials and last but not least, forum support. All our members get all this information readily available, but if you are not a member you can’t get a step by step detailed instruction for installing your theme or figuring out any problems you might have.